Helping retailers grow with the latest technology
The grocery retail market is becoming more and more digital- and data-focussed, attracting solution providers to offer innovations and new use cases. In order to not lose the overview, the recently published Grocery Tech Map 2018 can help retailers stay on top of the competition when it comes to adapting to the latest technologies. When combined with the TNW x Deloitte Startup Landscape for European Retail Tech 2018 it gives a pretty good idea of which solutions are available in the market at the moment.
As we mentioned in previous blog posts, we strongly believe that Artificial Intelligence will play a significant role in the future of grocery retail - and this is also well represented in the Grocery Tech Map as a meta category, with SO1 (Segment of One) leading the way for promotion targeting.
As the map shows, AI is currently being worked on by many companies, big and small. It will change the retail industry in the not-too-distant future and have a huge impact on all businesses involved, such as retailers, brands, agencies and solution providers.
All in all the opportunities have never been greater for retailers to increase sales, keep customers happy, and automate multiple processes along all parts of the user journey as well as the supply chain.
For more information on SO1, please reach out to Patricia A. Cucinelli, at email@example.com or +1 917 757 6221 (for requests from the USA and Canada) or Stephan Visarius, firstname.lastname@example.org (for requests from Europe).
PS: SO1 (Segment of One) is one of the driving forces of retailer digitalization. We have created a very powerful AI for retail which is capable of personalizing promotions for users in real-time and across devices. The SO1 Engine sources the entire portfolio of the retailer and automatically selects the right products for each individual consumer and adjusts discounts such that revenue, profit, or consumer satisfaction are maximized.